Online food delivery platform GrabFood has announced the start of its 24/7 operations in Metro Manila and Cebu with over 1,000 quick-service restaurant partners powering the delivery upgrade.
This move, says GrabFood head EJ dela Vega, is in response to the changing eating habits and round-the-clock consumer demands as well as the effects of hunger on Filipinos, including lower productivity and irritability. GrabFood data reported a growing demand for late-night food deliveries with a 13x increase in orders occurring in the wee hours of the night/morning from March 2019 to present.
“With the rapidly growing hectic lifestyle, Filipinos now demand more convenient ways of addressing their daily needs. We recognize the need to empower Filipinos to beat hunger anytime,” says dela Vega. “Today, students stuck working on a project at school, professionals slugging it through a working lunch, even parents tending to their children can now satisfy their hunger 24/7 via GrabFood.”
Included in the list of GrabFood partners that will deliver food 24/7 are McDonald’s, KFC, BonChon, Bully Buffalo Wing Bar, Chatime, Jamba Juice, Happy Lemon, Burger King, Pizza Hut, Mister Kabab, and Ersao.
Aside from the operating hours, GrabFood is also offering users with deals such as free food and drinks from quick service restaurant-partners, food bundles as well as buy-one-get-one offers that will bring greater value to their ordering experience. Consumers will also get free delivery for orders P400 and above using the promo code: GUTOMGONE valid until August 23 in participating restaurants.
“As the leading super app with a strong food delivery arm, Grab is in a unique position to empower Filipinos to make the most of their everyday lives. This starts with the most basic yet important task of satisfying their daily cravings and beating hunger at any time,” says Grab president Brian Cu.