KFC recently surprised us with its off-the-wall marketing strategy this holiday season—a mini movie starring actor and TV
From 30-second ads to movie productions, fast food chain KFC has been unleashing new off-the-wall marketing strategies. Its
It’s the season to drive more revenue and sales, what with people in a rush to buy gifts
Does pretty mean healthier? Not all the time. A study from the University of South Carolina shows that
Filipina entrepreneurs will now have the chance to expand their business reach through a series of digital marketing
The idea of a crumbling economy is like wading deep into quicksand—every desperate move only pushes you below
The National Economic and Development Authority (NEDA) says that efficient and affordable e-commerce will sustain economic activities and
“Now is the best time to do marketing because everyone is on their phones. There are many ways
Social media is the new battleground for brands and businesses. Being part of this new norm and wanting
The difference between a strategy and a plan is that a strategy is where you’re headed and a